[1]
roseline, R. et al. 2026. Customer Strategy Transformation Through CRM Innovation And Product Quality: Its Impact On Loyalty At Nou Coffee Shop: Transformasi Strategi Pelanggan Melalui Inovasi CRM dan Kualitas Produk: Dampaknya terhadap Loyalitas di Nou Coffee Shop. PROCEEDING INTERNATIONAL BUSINESS AND ECONOMICS CONFERENCE (IBEC). 4, 1 (Feb. 2026), 818–829. DOI:https://doi.org/10.47663/ibec.v4i1.336.