LIM, Marcella; FRENKY SITUMORANG. The Role of Promotion and Brand Image on Purchase Intention Using Online Applications (Case Study at Ayam Kremes Prambanan Restaurant). PROCEEDING INTERNATIONAL BUSINESS AND ECONOMICS CONFERENCE (IBEC), [S. l.], v. 3, n. 1, p. 112–119, 2024. DOI: 10.47663/ibec.v3i1.270. Disponível em: https://conference.eka-prasetya.ac.id/index.php/IBEC/article/view/270. Acesso em: 11 sep. 2025.