Siaufanti, stella (2022) “THE EFFECT OF EASE OF TRANSACTIONS AND PROMOTIONS ON PURCHASING DECISIONS USING GOPAY E-MONEY PAYMENTS IN THE NEW NORMAL ERA (STUDY CASE ON DEAR BUTTER AT MALL PODOMORO MEDAN)”, PROCEEDING INTERNATIONAL BUSINESS AND ECONOMICS CONFERENCE (IBEC), 1(1), pp. 75–85. Available at: https://conference.eka-prasetya.ac.id/index.php/IBEC/article/view/19 (Accessed: 27 October 2025).