Manala-O, Safa. “Influence of Social Media Advertising Experience on Affect, Intrusiveness and Recall: Moderating Role of Platform”. PROCEEDING INTERNATIONAL BUSINESS AND ECONOMICS CONFERENCE (IBEC) 1, no. 1 (January 4, 2023): 69–64. Accessed September 11, 2025. https://conference.eka-prasetya.ac.id/index.php/IBEC/article/view/14.